Design is
our language.
Studio 10 Design is an independently owned graphic design studio, founded in Hong Kong in 2012.
Our work encompasses brand identities and visual systems, print and editorial design, packaging and label systems, spatial graphics and wayfinding, and digital experiences — for clients across beauty, wellness, technology, hospitality, and property development in Hong Kong and Singapore.
Our structure is intentional. Creative Director Cheung Wai Tak leads every project personally and serves as the primary contact for every client — from the first brief through final production. At Studio 10, the person you work with is the person who makes the work.
This reflects our conviction that great design cannot happen without sustained, personal commitment. Strategy and visual execution belong in the same hands, at every stage. The studio's work has been recognised by the Golden Pin Design Award, HKDA Global Award, A Design Award, and The Dieline.
Creative Director & Founder
Tak leads every project personally — from strategy through production. With over fifteen years of practice in Hong Kong, he has built Studio 10 on a single conviction: that the person who thinks the work should be the person who makes it.
His approach draws equally from editorial rigour and spatial sensibility. Before founding the studio, he worked across print, identity, and environmental graphics — a range that continues to shape how Studio 10 approaches every brief.
"We don't separate thinking from making. Strategy and execution belong in the same hands — at every stage, on every project."
Brief
We start by understanding the problem. Every project begins with a conversation about what you need to say and who needs to hear it.
Concept
We develop distinct directions, each with a clear rationale. You choose the one that fits — then we refine until it's right.
Execution
Every element is produced to production standard: print-ready files, screen-optimised assets, and guidelines your team can use.
Delivery
A complete system, not just files. Brand guidelines, usage rules, and support as you take the work into the world.